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Snugpak - Page 7

Snugpak

From Sea kayaking across the Atlantic to sleeping under the stars in the Caribbean, Snugpak provides a wide rage of sleeping bags and outdoors products to match the conditions of your expedition, or your wallet. In 1976 a deep-sea diver and a secretary noticed the US trend for body warmers. They thought the fashion would catch on in the UK and they wanted to be ahead of the trend when it did. Bryony Harris director and co founder of Snugpak, taught husband Brett Harris, Company Chairman to sew. Together they produced some experimental body warmers and jackets. The couple both had full-time jobs so every spare minute of their leisure time was spent making as many jackets as possible. With the help of outworkers a cottage industry was born. In those early days production stood at 15 jackets per week. In 1977 the couple decided to invest what money they had into G & H Products Ltd (which later became Craghoppers) to gain more outdoor business experience. Two years later they made the decision to branch out on their own with Snugpak. Although still making jackets they realized that if the new company were going to be successful they would need to manufacture products with year round appeal rather than the seasonal body warmer. Sleeping bags were the logical choice. Snugpak is now a leading UK sleeping bag manufacturer and an internationally recognized brand name.

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